Promoting Sports & Fitness

Uniting the Industry & Empowering Athlete Participation

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2025 State of
the Industry
Report Out!

*NEW* 2025 State of the Industry Report Now Available!

The State of the Industry Report provides comprehensive in-depth analysis of the trends and issues affecting the sports industry, including participation, economy, and industry environment.

FREE for SFIA Members | $750 for Non-Members

DOWNLOAD HERE

2025 Research
Reports Available!

Manufacturers’ Sales by Category and Topline Reports Out Now! FREE for SFIA Members!

The Topline Participation report features data from the largest single source sports, fitness, and leisure activity participation study in the country and the Manufacturers’ Sales by Category Report provides U.S. wholesale revenues in sporting goods, athletic footwear, sports apparel, and licensed products with comparisons to previous years.
Click here to see our research offerings!

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SFIA’s 2034WARD

The Vision for the Next Decade of Global Sporting Events

Over the next ten years, the U.S. will host the world’s highest-profile sporting events, including summer and winter Olympic games and world championships. This synchronization of events on our home turf is a once-in-a-lifetime opportunity to showcase the transformative power of sports and fitness in our communities. It is an opportunity to rally the industry and drive industry growth, highlight economic impact, and champion physical health.

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